《名人傳記》之喬布斯最后一件事115:重新審視自己

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but there were still people willing to back him With hard cash.

但是當(dāng)時(shí)真的有人愿意用現(xiàn)金讓喬布斯回去繼續(xù)當(dāng)

One of them was self-made texan billionaire

其中一個(gè)人就是德克薩斯州的總統(tǒng)候選人,

And former presidential candidate ross perot.

億萬(wàn)富翁Ross PerotOne

He saw how wounded jobs had been by apple.

他知道喬布斯在蘋果公司有多么成功和卓越

I think at first it was a tremendous disappointment,

我想一開(kāi)始那確實(shí)是一種巨大的失落感，

Which I can certainly understand.

我能理解那種心情.

Secondly, he picked himself up, dusted himself off,

第二點(diǎn)，他重新站起來(lái)，重新審視了自己

And started all over again with very little hesitation,

毫不猶豫地開(kāi)始了重新來(lái)過(guò)

And I really admired that.

我真的非常贊賞這一點(diǎn).

You know, otherwise you could sit around in a dark room

你知道嗎，換成別人你會(huì)整日坐在一間黑屋子里，

And sulk about it, but that's not steve.

然后悶悶不樂(lè) 但是那不是史蒂夫.

Steve started a company called next

史蒂夫成立了另外一家叫做NeXT的公司

To do a computer that was gonna be what he thought Apple should have been.

建造他心目中的蘋果電腦

Uh, to aim it at the education market because they

目標(biāo)是教育市場(chǎng)因?yàn)樗麄?hellip;…

Apple had had conspicuous success in education.

蘋果在教育市場(chǎng)的成績(jī)很出眾

There were some people he could steal

他認(rèn)為他能夠從蘋果的教育市場(chǎng)中，

from apple To market to that segment,

竊取一部分 市場(chǎng)用戶，

And he thought starting small made sense.

這樣他認(rèn)為是可行的

but even starting small needs big money.

但是即使從這一小部分開(kāi)始，也需要大量的資金

I invested $20 million in next.

我為NeXT公司投入了2000萬(wàn)美元

He contacted me, asked me to be a principal investor

他聯(lián)系到了我，希望我能成為主要投資方，

And to serve on the board with him,

和他一起開(kāi)發(fā)主板

And I agreed to do it just because of my support for him,

我同意了，僅僅出于我對(duì)他的支持

And there was no question in my mind that if he

我從來(lái)沒(méi)有想過(guò)他會(huì)

If he wanted to do it, it would get done.

如果他想做，他真的就能做成

He's great with attracting and motivating The best of the best people.

他非常善于拉攏和鼓動(dòng)那些精英

He's great at encouraging men to be creative

他非常善于用獎(jiǎng)勵(lì)刺激員工創(chuàng)新，

And come up with new ideas and not just be little robots,

有新的想法，而不是機(jī)器人般的工作。

Which many big companies just want you to be a little robot

這種工作在很多大的公司都會(huì)有，希望你像小機(jī)器人一樣，

And do what you're told to do,

做他們讓你做的事情,

And the last thing they want to hear from you is a creative idea.

最重要 創(chuàng)意是他們最想從你身上聽(tīng)到的事情

Steve loved those creative ideas,

史蒂夫喜歡那些有創(chuàng)意的點(diǎn)子

And that was a magic part of the success of next.

這就是NeXT成功的魔力所在