財(cái)富精英勵志演講 第79期:計(jì)算讓生命有意義的事情(3)

[00:00:13]I took one psychology class in college, and I learned about this guy, Abraham Maslow, as many of us are familiar with his hierarchy of needs. 我在大學(xué)里上過一門心理學(xué)的課程，正如你們很多人一樣，我從亞伯拉罕.馬斯洛那兒學(xué)到了“需求層次理論”。 [00:06:57]But as I sat there for four hours, the full afternoon, reading Maslow, I recognized something that is true of most leaders. 我在那里坐了四個小時，整個下午都在閱讀讀馬斯洛的經(jīng)典，我確實(shí)意識到一些適用于多數(shù)領(lǐng)導(dǎo)者的東西。 [00:16:12]One of the simplest facts in business is something that we often neglect, and that is that we're all human. 而商業(yè)中最簡單的事實(shí)之一是一些通常被我們忽略的東西。我們都是人。 [00:22:43]Each of us, no matter what our role is in business, has some hierarchy of needs in the workplace. 我們每個人，無論我們在商場上扮演著怎樣的角色，在工作崗位上，我們都有著一些不同層次的需求。 [00:29:49]So as I started reading more Maslow, what I started to realize is that Maslow, later in his life, 所以當(dāng)我更多閱讀馬斯洛的著作時，我開始意識到馬斯洛在晚年的時候 [00:35:30]wanted to take this hierarchy for the individual and apply it to the collective, to organizations and specifically to business. 嘗試著將這種個人的需求的不同層級應(yīng)用在集體層面，應(yīng)用在組織中，尤其在商業(yè)企業(yè)中。 [00:42:18]But unfortunately, he died prematurely in 1970, and so he wasn't really able to live that dream completely. 但不幸的是，他在1970年早逝了所以他不能見證這一夢想的實(shí)現(xiàn)。 [00:47:49]So I realized in that dotcom crash that my role in life was to channel Abe Maslow. 所以我意識到在互聯(lián)網(wǎng)爆炸后，傳承馬斯洛的理論，成了我生命中的一項(xiàng)重要的任務(wù)。 [00:53:31]And that's what I did a few years ago when I took that five-level hierarchy of needs pyramid and turned it into what I call the transformation pyramid, 這我?guī)啄昵伴_始把他的五級需求金字塔轉(zhuǎn)變成了我的三級轉(zhuǎn)變金字塔 [01:01:22]which is survival, success and transformation. It's not just fundamental in business, it's fundamental in life. ——生存，成功和轉(zhuǎn)變這不只是商業(yè)的根本，它也是生活的根本。 [01:07:17]And we started asking ourselves the questions about how we were actually addressing the higher needs, 我們開始問自己，如何才能真正的解決更高級的需求， [01:12:07]these transformational needs for our key employees in the company. 我們公司核心員工的轉(zhuǎn)變的需求。 [01:16:29]These three levels of the hierarchy needs relate to the five levels of Maslow's hierarchy of needs. 需求層級中的這三個層次實(shí)際上與馬斯洛的五級需求緊密聯(lián)系。 [01:21:58]But as we started asking ourselves about how we were addressing the higher needs of our employees and our customers, I realized we had no metrics. 但當(dāng)我們開始問自己如何解決我們公司員工和客戶的更高層次需求時， [01:29:02]We had nothing that actually could tell us whether we were actually getting it right. 我意識到我們沒有任何衡量標(biāo)準(zhǔn)我們不知道我們怎樣做才是對的。

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