H&M將允許特定用戶在旗艦店租衣服

H&M將允許特定用戶在旗艦店租衣服

H&M has decided to test out the booming clothing rental market, allowing access to select shoppers.

H&M已經決定測試一下蓬勃發(fā)展的服裝租賃市場，允許通過篩選的購物者使用。

The rentals will be offered at the Swedish company’s flagship store in Stockholm and only to members of its loyalty program, Fox News reported.

據?？怂剐侣剤蟮?，租賃服務將在這家瑞典公司位于斯德哥爾摩的旗艦店提供，而且只面向忠誠計劃的會員。

“We have a huge belief in rental, but we still want to test and learn quite a lot and do tweaks and changes,” H&M Head of Business Development Daniel Claesson said in a presentation at the flagship store, according to Fox.

據福克斯稱，H&M業(yè)務發(fā)展主管丹尼爾?克萊森(Daniel Claesson)在旗艦店的一次演講中表示：“我們對租賃有著巨大的信心，但我們仍希望進行大量測試和學習，并進行調整和改變。”。

H&M joins other popular retailers in the rental game including Nuuly, which is offered by the parent company of Urban Outfitters, Anthropologie, Free People and Banana Republic, which launched a service called Style Passport.

H&M與其他受歡迎的零售商一起參與租賃游戲，其中包括Nuuly，這是由城市服裝店、人類學、自由人和香蕉共和國的母公司提供的，該公司推出了一項名為Style Passport的服務。