23_The Surprising Science of Motivation（2）：出人意料的工作動(dòng)機(jī)2

小編導(dǎo)語(yǔ)：該視頻主要講述了事業(yè)分析師丹·平克(Dan Pink) 揭開動(dòng)機(jī)的秘密，聽他講述這個(gè)令人吃驚的發(fā)現(xiàn)——它也許正是我們的未來。這是該演講的第二部分內(nèi)容，接下來和小編一起來學(xué)習(xí)吧！

The mid - 1990s, Microsoft started an encyclopedia called Encarta.

1990年代中期,微軟開始創(chuàng)建一本百科全書，稱為微軟的電子百科全書。

They had deployed all the right incentives.

他們已經(jīng)研發(fā)了所有的激勵(lì)措施。

All the right incentives.

所有的激勵(lì)措施。

They paid professionals to write and edit thousands of articles.

他們付費(fèi)讓專業(yè)人士來撰寫及編輯成千上萬篇文章。

Well - compensated managers oversaw the whole thing to make sure it came in on budget and on time.

薪酬豐厚的經(jīng)理監(jiān)督整個(gè)過程，確保它及時(shí)地記錄到預(yù)算中…

A few years later, another encyclopedia got started.

幾年后，另一個(gè)百科全書開始創(chuàng)建。

Different model, right?

不同的模式，對(duì)嗎?

Do it for fun.

并以此為樂。

No one gets paid a cent or a Euro or a Yen.

沒有人會(huì)支付一分錢或一歐元或日元。

Do it because you like to do it.

因?yàn)槟阆胱鏊?/p>

Now if you had, just ten years ago, gone to an economist anywhere...

十年之前，不論在哪兒，如果你發(fā)現(xiàn)一位經(jīng)濟(jì)學(xué)家…

...and said, "Hey, I got these two different models for creating an encyclopedia."

…并且說：嗨，我找到了兩個(gè)不同的模式來創(chuàng)建百科全書。

If they went head-to-head, who would win?

如果它們針尖對(duì)麥芒,誰會(huì)贏?

Ten years ago, you could not have found a single, sober economist anywhere on planet Earth,...

十年之前，在地球上的任何角落，你不可能找到一位唯一的、冷靜的經(jīng)濟(jì)學(xué)家…

...who would have predicted the Wikipedia model.

之前預(yù)測(cè)過維基模式的經(jīng)濟(jì)學(xué)家?