In the modern information era, one can't avoid being surrounded by various kinds of advertisements. They serve as a direct bridge between manufacturers and consumers. By advertising, manufacturers can easily introduce their products and attract the attention of consumers. On the other hand, consumers will have more opportunities to get to know more about the things they are interested in.
在如今的信息時(shí)代,人們無(wú)法避免各種各樣的廣告。他們?cè)谏a(chǎn)廠商和消費(fèi)者之間架起了一個(gè)橋梁。通過(guò)廣告,生產(chǎn)廠家可以很容易地介紹自己的產(chǎn)品并贏得客戶的注意;同時(shí),消費(fèi)者也能夠有機(jī)會(huì)對(duì)他們感興趣的產(chǎn)品了解更多。
However, there are still lots of people who complain that many of the words in advertisements are rather misleading. Some manufacturers spend far too much money on advertising their products without trying to promote the quality of their goods. To make things worse, some people even use false descriptions in their advertisements for the sake of making money.
然而,很多人抱怨許多廣告中的廣告詞非常誤導(dǎo)人。很多廠家花大量的錢(qián)財(cái)用于廣告,卻沒(méi)有想辦法提高其產(chǎn)品質(zhì)量。更糟糕的是,有些人為了錢(qián)甚至在廣告中做虛假描述。
Perhaps it is not advertising that should be blamed. Rather we need to strengthen advertising law. Only under the firm control of government, can advertisements benefit people in the broadest sense.
實(shí)際上,并不是廣告本身應(yīng)受到指責(zé),而是我們應(yīng)該強(qiáng)化廣告方面的法律。只有在政府的嚴(yán)格控制下,廣告才能在最大程度上造福人類(lèi)。