商務(wù)英語(yǔ)播客 第48課:問(wèn)問(wèn)題的技巧(下)

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https://online2.tingclass.net/lesson/shi0529/0008/8462/48_2.mp3

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This is the second in a two-part Business English Pod lesson on questioning techniques. Last time in BEP 64 we looked at making small talk and gathering information with open questions, getting specific information with probing questions and guiding the conversation by showing interest.

這是有關(guān)提問(wèn)技巧的英語(yǔ)商務(wù)課程的第2課，上節(jié)課我們學(xué)習(xí)了通過(guò)提問(wèn)題來(lái)獲得信息，通過(guò)試探性的問(wèn)題特獲得具體的信息并表達(dá)你對(duì)此感興趣而把握對(duì)話。

As you’ll remember, the listening takes place in a customer needs analysis: Brad, from chemical coatings producer Forrest and Brown, is visiting his customer Andy. Andy’s company, Stratos, puts together circuit boards for use in consumer electronics.

正如你所知，對(duì)話發(fā)生在一個(gè)顧客需要分析的案例中，來(lái)自化學(xué)涂料公司Forrest and Brown的Brad正在拜訪客戶Andy。Andy的公司Stratos組裝家用產(chǎn)品的電路板。

At the end of Part 1 , Brad had just used a probing question to determine what exact kinds of products Andy’s company focuses on. When he discovered that Stratos was making a lot of boards for TVs, Brad decides to follow this line of questioning. As we’ll see, this is because TVs are a good match for Brad’s products.

上節(jié)對(duì)話結(jié)束時(shí)，Brad問(wèn)了一個(gè)試探性的問(wèn)題來(lái)判斷Andy對(duì)何種產(chǎn)品關(guān)注。當(dāng)他發(fā)現(xiàn)Andy生產(chǎn)許多電視電路板時(shí)，Brad決定順著這條線追問(wèn)。我們明白，這是因?yàn)锽rad的產(chǎn)品恰好為電視提供配件。

The specific kind of TV they are talking about is an LCD TV, often referred to as a flat screen TV.

他們談話的電視是液晶電視，通常也叫做平板電視。

Listening Questions:

1) LCD TVs produce a lot of heat. Why is this important to Brad’s sales pitch?

2) What are Andy’s main priorities in selecting conformal coatings to protect the circuit boards Stratos produces?

3) What are the main good points of the coating that Brad wishes to sell to Andy?