外國人最想和你聊的名人話題：玫琳凱·艾施

　About Mary Kay　關于玫琳凱
     Mary Kay Ash, born Mary Kathlyn Wagner in Hot Wells, Harris County, Texas, was the daughter of Edward Alexander and Lula Vember Hastings Wagner. She attended Reagan High School in Houston, and graduated in 1934.
     Ash married Ben Rogers at age 17. While her husband served in World War II, she sold books door-to-door. After her husband's return in 1938, they divorced. Ash went to work for Stanley Home Products. Frustrated when passed over for a promotion in favor of a man that she had trained, Ash retired in 1963 and intended to write a book to assist women in business. The book turned into a business plan for her ideal company, and in September 1963, Mary Kay Ash and her second husband began Mary Kay Cosmetics with a $5,000 investment. Before the company could open its original storefront operation in Dallas, her second husband died, and her son, Richard Rogers, took his place. The store opened in 1963, but grew rapidly, particularly after Ash was interviewed for CBS's 60 Minutes in 1979.
     Ash was widely respected. She considered the Golden Rule the founding principle of Mary Kay Cosmetics, and the company's marketing plan was designed to allow women to advance by helping others to succeed. She advocated "praising people to success" and her slogan"God first, family second, career third" expressed her insistence that the women in her company keep their lives in balance.
     玫琳凱·艾施，本是一個普通得不能再普通的名字，能夠作為世界知名的化妝品品牌而家喻戶曉，最初只是源于一個平凡女人不平凡的夢想，沒有玫瑰，沒有香檳，沒有衣香鬢影，更沒有豪氣干云，一切都開始于一位美國女性家庭廚房的餐桌旁--一個女人生活中最實際、最瑣碎的地方。然而，四十多年前的1963年9月13日，就是在美國德克薩斯州達拉斯市這樣一張普通家庭餐桌邊長出的夢想藤蔓，從此牽動了這個世界上無數(shù)女人的心。
     玫琳凱公司信奉"你要別人怎樣對待你，你也要怎樣對待別人"的黃金法則，更大力倡導"信念第一、家庭第二、事業(yè)第三"的生活優(yōu)先次序。這種思想在玫琳凱的大力提倡下，隨著她和她50萬美容顧問的身影迅速傳遍全世界。人們評論說，玫琳凱在銷售她的化妝品的同時，也在銷售她的工作哲學和生活哲學。其實玫琳凱更重要的貢獻是以她的企業(yè)文化激勵了千千萬萬的婦女，紛紛成為小型企業(yè)經(jīng)營者。在她自創(chuàng)的管理風格下，她以不斷的鼓勵及物質(zhì)報酬來提升婦女的自尊和自信。有雜志驚嘆：玫琳凱所解放的婦女，比美國女權運動領袖格勞瑞婭·史戴能解放的還要多。但是玫琳凱不喜歡這種比較，她認為，婦女解放就是經(jīng)濟解放，再簡單不過。