別管那些骨瘦如柴的明星、電視廣告是怎么說的--減肥真的是件難事。無論你是通過鍛煉、節(jié)食或兩者同時進行,減重并維持這種狀態(tài)都是極具挑戰(zhàn)的事情。有時候,減肥可能會讓你改變?nèi)粘I畹拇蟀氩糠?,或?qū)⒁馕吨蚱茙资甑牧晳T。
But it turns out there's one little thing you can do which will help you achieve your goal - andit's got nothing to do with food or exercise. The experts at Weight Watchers did research whichshows many of their members were more successful when they shared regular updates on theirnew healthy lifestyle online. They found people who shared a diary of their daily lives withfriends and followers were spurred on by positive feedback.
但事實證明,只需做這樣一件小事你就能實現(xiàn)減肥目標--而且與食物或鍛煉無關(guān)?;蹆p體(WeightWatchers)的專家做了一些研究,發(fā)現(xiàn):很多會員每日都會上網(wǎng)更新他們新的健康生活方式,而這些人的減肥效果更為顯著。他們發(fā)現(xiàn):每日與朋友、粉絲分享日常生活日記的人都會受到網(wǎng)友積極評論的刺激。
More than 50 per cent of people said the support of a weight loss community was crucialwhen it came to changing their eating habits and 53 per cent shared photos of their meals onsocial media. With this knowledge under their belts, Weight Watchers has launched a series ofshort films which show people recording their daily weight loss journey.
超過50%的人表示,在改變飲食習慣方面,減肥群體的支持起到了至關(guān)重要的作用;而53%的人則在社交媒體上分享他們的日常餐食。憑借這些了解,慧儷輕體推出了一系列短片。這些短片講述的都是人們記錄日常減肥的歷程。
One of the members who shared her journey was Danielle Duggins, and her video shows herenjoying a range of healthy meals (and a few treats), playing with her children walking.
丹妮爾·達金斯就是其中一員,在她拍攝的視頻中,她非常享受各種各樣的健康餐(以及少數(shù)零食),與孩子一起散步。
The company's marketing director Claudia Nicholls said: "The support of a community hasalways proved to be an effective way of forming and sustaining healthy habits, but with theexplosion of online communities there has never been an easier or more affordable way totap into the power of the crowd for support and inspiration. Weight Watchers own socialcommunity for members, Connect, which sees over 14,000 daily posts in the UK alone, provides our members with instant access to a community of people who are on similarjourneys to them."
該公司的營銷總監(jiān)克勞迪·尼科爾斯說道:"來自群體的支持一直被證明是形成和保持健康習慣的有效方式。隨著網(wǎng)絡群體的人數(shù)越來越多,從人群中獲得支持和靈感是一種最為容易、實惠的方法。慧儷輕體有自己的會員社交區(qū)--Connect--僅英國每天就有超過1.4萬個帖子,而我們的會員可即時獲取和他們有著共同征程(減肥)的會員的信息。"