更愛“小蘋果”： iPhone6銷量3倍于Plus

Within a month of Apple's latest handsets going on sale, figures have revealed its customers flocked to buy the smaller model.

在蘋果新款iPhone上市一個(gè)月的時(shí)間里，數(shù)據(jù)顯示更多的消費(fèi)者選擇了iPhone 6。

The iPhone 6 accounted for 68 per cent of all sales through September and into early October, while its largermodel took between 23 and 24 per cent.

在這第一個(gè)月的總銷量里iPhone 6占68%，而iPhone 6 plus只占23%到24%。

Apple's cheaper iPhone 5S and 5C handsets made up the rest of the sales.

其它是價(jià)格相對(duì)便宜的iPhone 5s和iPhone 5c。

Following last year's launch, the 5S and 5C accounted for 84 per cent of total iPhone sales in the first 30 days - proving the 6 range is more popular.

去年5S和5C上市頭四個(gè)星期的銷量占到iPhone總銷量的84%。由此可以看出，消費(fèi)者對(duì)蘋果6系列的手機(jī)產(chǎn)品更感興趣。

The figures come from Consumer Intelligence Research Partners (CIPR) analyst Steven Milunovich.

這份數(shù)據(jù)來自消費(fèi)者情報(bào)研究合作伙伴(CIPR)的分析師史蒂文·米盧諾維奇。

He also noted that more people are buying larger models of the devices, in terms of storage, with the averagecapacity reported as 48GB.

史蒂文還指出，更多的人傾向選擇存儲(chǔ)容量大的版本。消費(fèi)者平均購買的存儲(chǔ)容量為48GB。

As Apple Insider points out, this is almost double last year's figure, but may be due to the fact Apple has removed the 32GB model from the range, offering a 16GB, 64GB and 128GB as standard.

這個(gè)數(shù)據(jù)也比去年增長了近1倍，原因可能是今年蘋果放棄了32GB的版本，iPhone 6 plus的標(biāo)準(zhǔn)存儲(chǔ)容量為16GB、64GB以及128GB。

A separate CIPR report, from analysts Joshua Lowitz and Michael Levin, found that fewer people switched from Android to iOS this year, compared to last year.

另一份來自CIPR分析師約書亞·洛維茨和邁克爾·萊文的報(bào)告發(fā)現(xiàn)，與去年相比，今年放棄安卓而換用IOS的人較少。

In September 2013, 23 per cent of iPhone customers said they had previously owned an Android phone, but this year the figure was closer to 12 per cent.

去年9月份，有23%的iPhone消費(fèi)者稱他們之前用的都是安卓手機(jī)的系統(tǒng)，而今年這個(gè)數(shù)字接近于12%。

But, it explained that although there were fewer people making the switch, those who did, chose the more expensive iPhone 6 and 6 Plus models, rather than the iPhone 5C and 5S.

但是這也表明，雖然放棄使用安卓手機(jī)的人少了，但只要決定換用iPhone的人都選擇了相對(duì)較貴的蘋果6系列而不是5S或5C。

Typically, Android owners opt for cheaper iPhones - but this year was an exception.

通常安卓手機(jī)的用戶都會(huì)選擇價(jià)格相對(duì)較便宜的iPhone系列，而今年是個(gè)例外。

In a survey, 57 per cent of shoppers intended to buy the iPhone Plus; with the larger screen, as well as the storageoptions, cited as the main driving forces.

在一項(xiàng)調(diào)查中，有57%的消費(fèi)者曾表示更愿意買iPhone 6 Plus，主要因?yàn)樗钠聊桓?，存?chǔ)容量也有更多選擇。

Prior to the release, the firm said it expected customers would ‘overwhelmingly’ prefer the smaller iPhone 6 - seen as the direct upgrade to the iPhone 5S.

發(fā)布新品之前，蘋果公司曾期待著大多數(shù)消費(fèi)者會(huì)選擇屏幕相對(duì)較小的、可以看做是5S升級(jí)版的iPhone 6。

Figures from marketing firm Localytics earlier this month, however, reported a skew in the opposite direction.

但是本月初營銷平臺(tái)Localytics給出的數(shù)據(jù)結(jié)果則恰好相反。

By studying app usage and analytics across a range of devices, its figures show the iPhone 6 taking 6 per cent market share, compared to the Plus model’s one per cent.

通過對(duì)應(yīng)用使用量的研究以及對(duì)一些列應(yīng)用的分析，得出的數(shù)據(jù)表明iPhone 6所占市場份額為6%，而Plus只占1%。

Currently, last year’s iPhone 5S is the most popular model among consumers at 27 per cent of all iPhones.

而蘋果5S目前在消費(fèi)者中最受歡迎，所占市場份額為27%。

Following the launch in September, Apple reported it sold more than 10 million iPhone 6 and 6 Plus models over the first weekend.

今年9月發(fā)布新品后，蘋果公司報(bào)告稱6系列一周內(nèi)就賣掉了1000萬臺(tái)。

This beat the previous record of 9 million for last year's iPhone 5S and 5C.

這打破了去年5S和5C的900萬臺(tái)的記錄。

During initial benchmark tests by Anandtech, the iPhone 6 was found to have the fastest web browsing and page loading times on any device, just ahead of the iPhone 6 Plus.

根據(jù)Anandtech最開始的基準(zhǔn)測試，iPhone 6瀏覽網(wǎng)頁的速度和頁面加載的速度都是最快的，比Plus還快。

The iPhone 6 also performed well in graphics testing, coming second with an average frame per second rate of 49.5. This was only behind the NVIDIA Shield tablet, on 57.1.

iPhone 6的圖像測試結(jié)果也相當(dāng)好，平均幀速率達(dá)到49.5，排在第二位。排在第一位的英偉達(dá)平板電腦。

The iPhone 5S was third, on 40.2, followed by the iPhone 6 Plus on 34.4.

5S排第三，iPhone 6 Plus排在其后。

Furthermore, the display on the iPhone 6 Plus was praised by experts at DisplayMate, who called the screen ‘the best performing smartphone LCD’ the site has ever tested.

另外iPhone 6 Plus的顯示屏得到了DisplayMate的專家的稱贊，并被稱作為測試的所有產(chǎn)品中“最好的智能手機(jī)LCD屏”。